In this article, you will learn about the top 5 methods to find the most in-demand and trending products: social media platforms, Google Trends, global forums like Reddit, global shared platforms, and trending YouTube videos.
The goal of every entrepreneur in e-commerce is to find the right product to sell.
This step can take a significant portion of your time given the millions of options available to choose from.
There are no shortcuts to success.
You need to constantly learn, research, and stay updated on your competitors.
However, there is a way to speed up the process.
Instead of spending hours browsing through niche products, you can focus on finding trending and popular products.
Trending products have strong demand and can easily attract customers to your online store.
But this brings us to the question of how to find trending products?!
Well, read on to find out!
Social Media Platforms
Browsing social media platforms is one of the best ways to find trending products. But you might wonder which social platform to use. Well, it depends on the type of audience you plan to target.
If you don’t have a clear plan in mind, you might want to start with Facebook and Instagram, as they have the largest number of active users from various countries.
The easiest way to search for trending products on the platform is simply by joining and following lots of groups, pages, and profiles related to e-commerce.
However, if your target audience primarily consists of millennials and younger people, try finding trending products on TikTok instead.
Some users also recommend using Pinterest due to its advanced suggestion feature.
You can follow e-commerce as your favorite topic or type the term in the search bar, and you’ll get varied results based on the popularity of the keywords.
Google Trends
Do you have a specific product or niche idea in mind and want to know how popular it is?
Well, the easiest way to check is by the search volume of the term on Google Trends.
Google Trends is a great tool to understand market trends and the search volume for highly traded keywords and products online.
With this tool, you can also search for trending keywords and products by geographical location. For instance, you can find the most popular search term in Kuwait.
Global Forums (Reddit)
Reddit is one of the largest online forums in the world, and the platform is brimming with creators.
Reddit has communities on almost every topic you can imagine, and e-commerce is no exception.
To find trending products on Reddit, start by joining different e-commerce threads on the site.
There, you can find customers reviewing various products and store owners marketing their businesses.
If you’re searching for products in a particular niche, focus on related
